

Hi there! My name is Sara B.
I love visuals. I see in them a testimony of existence, conflict and solutions. I'm all about how fascinating the human mind is: Arts, music, food and language. Along with the ad business, I find myself in stage make-up, costumes, poetry, cinematography, and urban planning. I use these disciplines to feed my imagination. I also have a soft spot for interior design and décor. I come from a sociology tradition, so observing and analyzing my environment is a second nature. I love strategy. It's a career that incites the mind to wander, to look for new questions instead of settling down for packaged answers.
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I'm fascinated with patterns, routines, journeys, and the birth of a need or the IDEA. An idea is a glimpse into someone's mind. Ideas are doors, each leading to unknown worlds, which I'd love to visit. Ideas sometimes come from a messy crossroad, where many thoughts, are layered in harmony to form one image. I love humor.
I love laughter and those who can make people laugh. Anecdotes and funny stories are often profound commentaries on a subject, waiting to be explored .
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I'm Sara B. Nice to meet you!